January 23, 2016

Selling Americans on Indian IT Solutions

Suyati Techologies was featured in the Building Global Teams: 2014-2015 Authentic Journeys Chronicle of Projects and People.

Suyati Techologies with offices in the U.S.A. (Forest Park, Illinois), Europe (Laatzen, Germany) and India engages with clients worldwide. Suyati Techologies develops software in a cost-effective way for small and medium companies by leveraging the best technical and managerial talent from India. 

A Long-Time Personal Connection to Suyati 
Back in 2009, when I met an employee of Suyati in the U.S., I came to know about this company and a little about what it does and their presence in the United States. Since starting Authentic Journeys in 2012 in India, I made a personal connection with Suyati, meeting some employees at volunteer projects and while visiting their offices on several occassions to learn about their work and meeting various members of their team. Actually, while quite an embarrasing situation happened to me recently while meeting the CEO, Mukund Krishna at a local eatry, Ammaveedu, I learned an amazing coincidence. Mukund Krishna, the CEO and I (Jennifer Kumar) have something in common! We both went to school (college) at the State University of New York (SUNY) at Buffalo! The year 2015 also was auspicious in that it saw Authentic Journeys' first tie up with the Suyatians

The Current Journey with Suyati 
It was a pleasure to get to know the Sales and Pre-Sales team of Suyati to help them capture and process more leads, building their business. We held several targeted sessions to get into the mind of the Americans and how to prepare for interacting with prospective American clients in a way Americans relate to and are convinced by easier. We really had a great set of sessions that focused on a wide variety of situations and possibilities. I only hope working with this team was as inspiring for them as it was for me! 

Participant Feedback:
"With tactical mock demonstrations that helped us to put words into actions, Jennifer’s sessions will stay fresh in our minds for a long time. We learned to ‘practice what is preached’. With detailed description, we learned to convey messages effectively, be it over a phone call or about knowing how people on the other end would feel if you pushed them into a dark zone while the technical team here mulls over possible solutions. Given a chance, I will not miss out on another opportunity to attend her sessions!!" ~Evita Eldhouse

Get in touch with Suyati Techologies for your custom software development needs. 

Contact Authentic Journeys to help you get in the heads of your target American audience to speak with them from their perspetive with more ease and tangible business outcomes.

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